Despite the size and cultural significance of the Dutch game industry, limited historical research has been conducted on the emergence and development of the Dutch industry over time. Given the pressing agenda which games present for the cultural history of the Netherlands, the report presents original research into the emergence of the game ecosystem in the late 1990s and early 2000s, as a wider group of educators, institutions, and policy-makers developed interests in and around early Dutch game companies. This report presents original research, based on current academic literature and a wide range of historical sources, into the strategies used by Dutch game studios in the 1990s and early 2000s. Based on prior work by the Netherlands Institute for Sound and Vision, the report seeks to contextualize the collection of Dutch Games through the institutional context surrounding the game industry at the turn of the century. By tracing the institutional response to the game industry, the research highlights the long-term impact of games and gaming on the cultural heritage of the Netherlands.